WHAT IS ORCAai?

In one sentence: ORCAai is an AI-powered operating system that acts as three full-time teammates for ecommerce brands—Business Analyst, Growth Manager, and Content Strategist.

ORCAai transforms how DTC and ecommerce brands operate by providing AI teammates that work alongside your team to drive profitable growth.

WHAT IT DOES

Business Analyst

Provides real-time insights, KPI tracking, forecasting, and data analysis to help you understand your business performance instantly.

Growth Manager

Manages daily pacing, optimizes spend allocation, monitors campaign performance, and ensures you hit your growth targets.

Content Strategist

Analyzes creative performance, generates content briefs, identifies winning themes, and guides your content strategy.

WHY IT MATTERS

Scale Without Growing Headcount

Get the capabilities of three senior team members without the cost, training time, or management overhead. ORCAai works 24/7 analyzing your data and providing actionable insights.

Data-Driven Decision Making

Move from gut feelings to data-backed decisions. ORCAai processes your ecommerce data, attribution signals, and performance metrics to surface what matters most.

Profitable Growth

Focus on metrics that matter—CAAP (Contribution After Ad Spend), LTV, payback periods, and true attribution. Grow sustainably without burning cash.

HOW IT WORKS

1

Connect Your Data Sources

Integrate with Shopify, Facebook Ads, Google Ads, TikTok, and other platforms. ORCAai automatically aggregates and models your data.

2

AI Teammates Analyze & Learn

Our agentic AI processes your data through multiple lenses: financial performance, attribution triangulation, creative effectiveness, and customer behavior.

3

Get Insights & Take Action

Receive daily summaries, real-time alerts, pacing recommendations, and creative briefs. Your AI teammates work proactively to keep you on track.

WHAT MAKES ORCA DIFFERENT

Beyond Dashboards

Not just another analytics tool. ORCAai is an AI operating system with autonomous teammates that actively manage your growth.

Attribution Triangulation

Combines first-party pixel data, first impression tracking, and platform data for more accurate attribution than single-source tools.

Profitability-First

Focus on CAAP and sustainable growth metrics, not vanity metrics. Built for brands that want to scale profitably.

Agentic AI Architecture

Powered by Sonar, our orchestration layer that coordinates multiple AI agents to provide comprehensive growth intelligence.

FREQUENTLY ASKED QUESTIONS

Who is ORCAai for?

ORCAai is built for DTC ecommerce brands, particularly on Shopify, that are serious about profitable growth. It's ideal for founders, growth teams, and finance leaders who need better insights without hiring a full analytics team.

How is this different from Triple Whale or Peel?

While tools like Triple Whale and Peel provide excellent dashboards and reporting, ORCAai goes further by providing AI teammates that actively manage your growth, not just report on it. We combine analytics with autonomous agents that do the work of a full growth team.

What integrations does ORCAai support?

ORCAai integrates with Shopify, Facebook Ads, Google Ads, TikTok Ads, Google Analytics, and more. We're constantly adding new integrations based on customer needs.

How long does it take to set up?

Initial setup takes about 15-30 minutes to connect your data sources. Your AI teammates begin analyzing data immediately, with full insights available within 24-48 hours as historical data is processed.

READY TO MEET YOUR AI TEAMMATES?

See how ORCAai can transform your ecommerce growth strategy